Selling a Showjumping Horse: What Serious Buyers Need to See

Professional presentation attracts serious buyers and reduces time-wasting. This guide covers what experienced buyers expect.

Minimum Data Serious Buyers Expect

• Age, height, sex, breeding
• Current training level and competition record
• Location and availability for viewing
• Clear price position
• Known health history

Video Structure

Effective sales videos show:

• Flatwork in both directions
• Jumping a variety of fences
• Course work if applicable
• Natural movement (walk, trot, canter)
• Recent footage (within 1-2 months)

Honest Listing Copy

Be accurate about:

• Experience required
• Known quirks or management needs
• What the horse has and hasn't done
• Reason for sale (if appropriate)

Vetting Transparency

Prepare for buyer vettings by:

• Having vaccination records available
• Knowing the horse's history
• Being honest about previous findings
• Allowing the buyer's choice of vet

Handling Enquiries

• Respond promptly and professionally
• Qualify buyers appropriately
• Be flexible with viewing arrangements
• Provide additional media if requested